
“Not really. But we’re barely breaking even. I don’t think anyone would buy it with no profit. Todd thinks that if I raised prices, I’d be showing a profit in another two or three years, but he says that if I stick to emerging artists, it’s never going to be a big money-maker, and I really don’t want to start selling bigger artists. That’s a whole different deal and not what I wanted to do when I opened.” She was very idealistic about art, which was one of Todd’s complaints about their business. He wanted to get more commercial to increase what they made, and it was a compromise Francesca hadn’t wanted to make, but she realized that now maybe she’d have to, although she would hate to do it. She loved serious artists, even if they were unknown, and commercial art wasn’t her thing, even if it was Todd’s. She had just acquired a new Japanese artist, who she felt had enormous talent. He had received great reviews on his first show, and she was selling his work for next to nothing. But she didn’t feel she could charge more for an unknown. She was very ethical about what she sold, and how she sold it.
“You may have to compromise a little on your ideals, and sell a few midcareer artists,” Avery told her practically. She had learned a great deal about art from Francesca’s father, and knew a lot about the business end of it. But his art was in a whole different league, and thanks to Avery, his work now sold for huge prices. “Why don’t we talk about the house first? Have you got anything you can sell to raise the money to pay Todd his half?” she asked practically, and Francesca felt miserable. She didn’t. That was the whole problem.
